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Culture development at Laanbroek Schoeman

Laanbroek Schoeman Adviseurs (LSA), a Dutch consultancy specialising in housing solutions for public and semi-public sectors, aimed to shift from traditional management to a more employee-driven culture. LSA’s leadership sought a structure that would empower employees, drive engagement, and sustain future growth.

With Ganes Solutions, LSA’s three owners wanted to enhance employee involvement, ensure fair role adjustments, and align the compensation system to reflect both individual contributions and overall company goals.

While a fully employee-owned model wasn’t feasible, the revised structure at LSA resulted in higher engagement and satisfaction. Employees now feel more empowered and involved in shaping the company’s future, enhancing team cohesion and aligning everyone more closely with the company’s mission.

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Company culture SWOT analysis

Ganes Solutions began with a company-wide SWOT analysis, involving LSA’s leadership and team members in open discussions about the firm’s mission, vision, and future direction. Through group sessions, we addressed a range of employee perspectives, from openness to changes in client relations to the desire for a stronger voice in strategic decisions. This engagement created the foundation for a more inclusive, forward-thinking culture.

Program development

We implemented an agile project plan that structured the reorganisation but allowed flexibility in execution. This approach included workshops focused on employees’ aspirations within the evolving mission. Regular check-ins and creative workshop techniques, including gamification elements, made the process more engaging, fostering active participation and ownership of the change.

To align the structure with the team’s capabilities, Ganes introduced role adjustments and a transparent salary structure. This redefined approach balanced general compensation with individual contributions, motivating employees by recognising their unique talents and providing clearer growth pathways.

Inclusive communication and employee engagement

Throughout the project, we maintained transparent communication by introducing a feedback channel that allowed employees to share concerns and input directly with leadership. This openness contributed to a culture of trust, enabling employees to feel more secure and valued within the company’s new structure.

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